The Partial Least Squares Approach for Causal Modeling in IS Research

Authors

Wynne Chin, University of Calgary
Barbara Marcolin, Massachusetts Institute of Technology
Thomas Redman, Bell Labs
Arie Segev, University of California, Berkeley
Richard Wang, Massachusetts Institute of Technology

Abstract

Thc objective of the tutorial is to present a state of the art overview of &e Partial Least Squares method and position it among other analytic techniques as well as within IS research. Furthermore, this tutorial will highlight the philosophid and operational issues that should be considered when employing causa! modeling.

Recommended Citation

Chin, Wynne; Marcolin, Barbara; Redman, Thomas; Segev, Arie; and Wang, Richard, "The Partial Least Squares Approach for Causal Modeling in IS Research" (1994). ICIS 1994 Proceedings. 67.
https://aisel.aisnet.org/icis1994/67