Document Type
Article
Abstract
Business firms are increasingly taking part in online business activities through internet as the size of the e-commerce market is rapidly growing in the recent years. Electronic commerce (EC) activities now become an essential part of the business strategy for survival as well as growth for both large enterprises and small- to medium-sized enterprises (SMEs).
Previous studies on e-commerce mostly focused on the adoption of EC by business firms, and also have been carried out with the data from big enterprises. More often than not, the results obtained from the large business firms are used to provide the guidelines for small to medium-sized enterprises (SMEs). SMEs are, however, different from large business firms in many aspects, and need to be studied on their own.
This paper extends the previous research on EC in two aspects. Firstly, we study the e-commerce issues in the area of implementation in relation to the business firm's performance, beyond the adoption and diffusion of IT technology which has been the research issues in many previous research. Secondly, we focus on small and medium enterprises which comprise a large portion of national economy with significant influence
Recommended Citation
Cho, Se-Hyung; Chung, Yong-Kyun; and Kim, Seungchul, "Electronic Commerce Strategy for Small and Medium Enterprises: Case Studies of Korean Firms" (2002). ICEB 2002 Proceedings (Taipei, Taiwan). 177.
https://aisel.aisnet.org/iceb2002/177