Bright and Dark Side of Social Media in the Marginalized Contexts

Digital Activism on Social Media: The Role of Brand Ambassadors and Corporate Reputation Management

Julian Marx, University of Melbourne
Felix Brünker, University of Potsdam
Milad Mirbabaie, University of Bamberg
Stefan Stieglitz, University of Potsdam

Hilton Hawaiian Village, Honolulu, Hawaii

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Introduction to the Minitrack on The Bright and Dark Side of Social Media in the Marginalized Contexts

Tom Mattson, University of Richmond
Jie Ren, Fordham University
Qin Weng, Baylor University

Hilton Hawaiian Village, Honolulu, Hawaii

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Towards resource inequities in catching the “dark side” of social media: A hateful meme classification framework for low-resource scenarios

Yuming Li, University of Auckland
Johnny Chan, University of Auckland
Gabrielle Peko, University of Auckland
David Sundaram, University of Auckland

Hilton Hawaiian Village, Honolulu, Hawaii

12:00 AM - 12:00 AM

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