Location
Online
Event Website
https://hicss.hawaii.edu/
Start Date
3-1-2023 12:00 AM
End Date
7-1-2023 12:00 AM
Description
Recently, IS scholars draw attention on the inter-relation between digital transformation and organiza-tional identity. However, little is known about how digital transformation processes affect organizations’ identity change. We assume to grasp this complex phenomenon by distinguishing different manifesta-tions of digital transformation related to organiza-tional structures and modes of value creation, expect-ing each to have distinctive effects on changing or-ganizational identity. We capture these differing ef-fects in an archetype framework as a heuristic for future research.
Recommended Citation
Graf, Angela; Müller, Lea; Waltermann, Hubertus; Zimmer, Fabian; and Hess, Thomas, "Exploring Digital Transformation’s Impact on Organizational Identity with an Archetype Framework" (2023). Hawaii International Conference on System Sciences 2023 (HICSS-56). 4.
https://aisel.aisnet.org/hicss-56/in/digital_transformation/4
Exploring Digital Transformation’s Impact on Organizational Identity with an Archetype Framework
Online
Recently, IS scholars draw attention on the inter-relation between digital transformation and organiza-tional identity. However, little is known about how digital transformation processes affect organizations’ identity change. We assume to grasp this complex phenomenon by distinguishing different manifesta-tions of digital transformation related to organiza-tional structures and modes of value creation, expect-ing each to have distinctive effects on changing or-ganizational identity. We capture these differing ef-fects in an archetype framework as a heuristic for future research.
https://aisel.aisnet.org/hicss-56/in/digital_transformation/4