Exploring Design Principles and Design Features for a Business Game to Teach the Relationship Between Business Models and Business Processes

Exploring Design Principles and Design Features for a Business Game to Teach the Relationship Between Business Models and Business Processes

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Both business models and business processes represent crucial concepts for research and practice. Since both topics affect each other directly, understanding their connection is essential. However, literature does not provide a teaching concept focusing on their relationship. Using a business game could provide a suitable solution for that purpose due to its features. Therefore, the goal of this paper is to design and evaluate a business game that can be used to teach the relationship between business models and business processes. Towards this end, we apply a design science research approach to build the business game. Based on our identified design requirements, we introduce a set of design principles guiding our design process. Moreover, we demonstrate a prototypical instantiation using design features and evaluate our results with focus groups. Our work contributes to the design knowledge base of business games in the context of business models and business processes.

https://aisel.aisnet.org/hicss-55/os/design_science_research/7