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Schedule
2018
Wednesday, January 3rd
12:00 AM

Drivers of Online Brand Community Value Creation: The Role of Psychological Empowerment

Sara H. Hsieh, Tunghai University
Timmy H. Tseng, National Changhua University of Education
Crystal T. Lee, Wenzhou Business College

Hilton Waikoloa Village, Hawaii

12:00 AM - 12:00 AM

12:00 AM

How Does Social Media Interactivity Affect Brand Loyalty?

Travis K. Huang, Ling Tung University
Chun-Yung Liao, Ling Tung University
Yi-Ting Wang, Ling Tung University
Kuan-Yu Lin, Ling Tung University

Hilton Waikoloa Village, Hawaii

12:00 AM - 12:00 AM

12:00 AM

Introduction to the Minitrack on Social Media and Communities

Daniel Suthers, University of Hawaii at Manoa
Karine Nahon, Interdisciplinary Center at Herzliya and University of Washington

Hilton Waikoloa Village, Hawaii

12:00 AM - 12:00 AM

12:00 AM

Knowledge Production and Social Roles in an Online Community of Emerging Occupation: A Study of User Experience Practitioners on Reddit

Yubo Kou, Purdue University
Colin Gray, Purdue University
Austin Toombs, Purdue University
Robin Adams, Purdue University

Hilton Waikoloa Village, Hawaii

12:00 AM - 12:00 AM

12:00 AM

Photographic Disclosure in Facebook and Relational Closeness with Others

David Houghton, University of Birmingham
Adam Joinson, University of Bath
Nigel Caldwell, Heriot-Watt University
Ben Marder, University of Edinburgh
Emily Collins, University of Bath

Hilton Waikoloa Village, Hawaii

12:00 AM - 12:00 AM

12:00 AM

Polarization on Social Media: When Group Dynamics Leads to Societal Divides

Agnieszka Rychwalska, University of Warsaw
Magdalena Roszczyńska-Kurasińska, University of Warsaw

Hilton Waikoloa Village, Hawaii

12:00 AM - 12:00 AM

12:00 AM

The Buffer Effect of Receiving Social Support on SNS Exhaustion and SNS Satisfaction: An Exploratory Study of the Lonely and Emotionally Unstable

Janice Lo, Creighton University
Chengqi Guo, James Madison University
Bree Bradley, James Madison University

Hilton Waikoloa Village, Hawaii

12:00 AM - 12:00 AM

12:00 AM

"They are like personalized mini-Googles": Seeking Information on Facebook Groups

Preeti Mudliar, International Institute of Information Technology Bangalore
Noopur Raval, University of California Irvine

Hilton Waikoloa Village, Hawaii

12:00 AM - 12:00 AM