Analyzing Mobile Instant Messaging User Satisfaction And Loyalty: An Integrated Perspective

Authors

Pu Huang, City University of Hong Kong, Hong Kong, ChinaFollow
Mengxiang Li, City University of Hong Kong, Hong Kong, ChinaFollow

Recommended Citation

Huang, Pu and Li, Mengxiang, "Analyzing Mobile Instant Messaging User Satisfaction And Loyalty: An Integrated Perspective" (2013). ECIS 2013 Research in Progress. 32.
https://aisel.aisnet.org/ecis2013_rip/32