Factors Affecting Customer Loyalty to Application Service Providers in Different Levels of Relationships

Authors

Li-Ting Huang, Chang-Gung UniversityFollow
Jun-Der Leu, National Central UniversityFollow
Cheng-kiang Farn, National Central UniversityFollow

Recommended Citation

Huang, Li-Ting; Leu, Jun-Der; and Farn, Cheng-kiang, "Factors Affecting Customer Loyalty to Application Service Providers in Different Levels of Relationships" (2008). ECIS 2008 Proceedings. 177.
https://aisel.aisnet.org/ecis2008/177