Abstract
Our study conceptualizes user engagement – a form of technology use targeting the emerging ubiquitous mobile technology generation such as mobile health (mHealth) and social network applications. User engagement manifests in three dimensions, including behavioral, cognitive, and emotional engagement. We validated the measures (in both objective and subjective forms) for the three-dimension user engagement in two different mobile technology contexts, i.e., an e-nursing mobile application and a question-and-answer social network application. We further delineated the relationships among the three dimensions: 1) prior behavioral engagement contributed to both emotional and cognitive engagement, 2) emotional engagement lead to post behavioral engagement, and 3) emotional engagement, compared with prior behavioral engagement and cognitive engagement, exerted a stronger influence predicting post behavioral engagement. Our study enriches both technology use and engagement literature.
Recommended Citation
Li, Jiaoyang; Li, Xixi; Cheng, Zhang; and Zhang, Chenghong, "User Engagement with Mobile Technologies: A Multi-Dimensional Conceptualization of Technology Use" (2018). DIGIT 2018 Proceedings. 11.
https://aisel.aisnet.org/digit2018/11