Abstract
In order to influence behavior and inform interventions, we need better understanding of the behaviour of people, social groups and organisations. To address this gap in the research literature, this study’s aim is to investigate how managers engage with “IT for green” technologies and practices and subsequently provide policy on how to engage SME’s into “IT for green” efforts and design interventions or support policies that can encourage “IT for green” uptake by these firms. SMEs usually lack the information, resources, or expertise to deal with environmental issues. They have little know-how in bringing into effect the technical and managerial changes that would enable them to meet emerging environmental and social standards. Worse, they often hesitate to reach out for help without some external stimulus. As a result, SMEs can be a source of environmental risk.
Recommended Citation
Gholami, Roya and Helfert, Markus, "A Design Science Approach for Engaging Managers of Small and Medium Sized Enterprises (SMEs) into ‘IT for green’" (2012). CONF-IRM 2012 Proceedings. 25.
https://aisel.aisnet.org/confirm2012/25