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Paper Type

ERF

Abstract

This study examines the impact of generative AI on the age-related digital divide and seeks to address the specific needs of older adults in the digital world. Existing research indicates that older individuals are less engaged with the internet and information and communication technologies due to concerns over trust, privacy, and insufficient digital skills. Generative AI offers opportunities for personalized education and improving digital abilities, which could narrow the digital age. Referring to relational demography theory, cognitive load theory, and digital literacy literature, this study argues that integrating verbal anthropomorphism cues and linear navigation structure enhances the digital efficacy of older adults. This, in turn, could bolster their confidence in technology use and promote independence. The study underscores the importance of addressing the digital divide in the context of an aging population, highlighting the social benefits and market potential of fulfilling the digital needs of older adults.

Paper Number

1676

Author Connect URL

https://authorconnect.aisnet.org/conferences/AMCIS2024/papers/1676

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Aug 16th, 12:00 AM

Techno-Fair or Techno-Fear? The Impact of Generative AI on Age-Related Digital Divide

This study examines the impact of generative AI on the age-related digital divide and seeks to address the specific needs of older adults in the digital world. Existing research indicates that older individuals are less engaged with the internet and information and communication technologies due to concerns over trust, privacy, and insufficient digital skills. Generative AI offers opportunities for personalized education and improving digital abilities, which could narrow the digital age. Referring to relational demography theory, cognitive load theory, and digital literacy literature, this study argues that integrating verbal anthropomorphism cues and linear navigation structure enhances the digital efficacy of older adults. This, in turn, could bolster their confidence in technology use and promote independence. The study underscores the importance of addressing the digital divide in the context of an aging population, highlighting the social benefits and market potential of fulfilling the digital needs of older adults.

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