Paper Type

ERF

Description

As one popular form of online word-of-mouth, critic reviews are provided by experts as a quality signal. In this research-in-progress, we consider two forms of social features of critics’ reviewing environment and their impact on critics’ reviews: critics’ professional reputations based on how embedded they are in their professional networks, and critics’ public reputations enabled by reviewing platforms. We collected a dataset of 6,8450 critic reviews posted by 716 critics for 3,654 movies from Rotten Tomatoes and constructed these critics’ professional networks based on the publications they work for. We used social network analysis techniques to obtain each critic’s embeddedness in their networks and used their “top critic” status to capture their public reputation. We discussed future analysis techniques and anticipated contributions.

Paper Number

1575

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Aug 10th, 12:00 AM

The Influence of Professional Embeddedness and Public Reputation on Critic Review Behavior

As one popular form of online word-of-mouth, critic reviews are provided by experts as a quality signal. In this research-in-progress, we consider two forms of social features of critics’ reviewing environment and their impact on critics’ reviews: critics’ professional reputations based on how embedded they are in their professional networks, and critics’ public reputations enabled by reviewing platforms. We collected a dataset of 6,8450 critic reviews posted by 716 critics for 3,654 movies from Rotten Tomatoes and constructed these critics’ professional networks based on the publications they work for. We used social network analysis techniques to obtain each critic’s embeddedness in their networks and used their “top critic” status to capture their public reputation. We discussed future analysis techniques and anticipated contributions.

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