SIG GlobDev - Global Development

Loading...

Media is loading
 

Paper Type

ERF

Paper Number

1682

Description

Crowdfunding is a substantial new funding source and growing in popularity, providing a vital service to individuals especially in developing countries, who could not otherwise get the financial resources they need. Understanding factors that determine the funders’ decisions is important in writing persuasive crowdfunding pitches for successful projects. In this paper, we present an integrated text-mining model that combines the bag-of-words model and related variables for predicting the success of crowdfunding projects in Kiva. Furthermore, association rule mining is used to identify factors that influence the funders’ decisions for writing persuasive crowdfunding pitches for successful projects.

Comments

SIG GlobDev

Share

COinS
 
Aug 10th, 12:00 AM

The art of persuasion: An integrated text mining model for crowdfunding analysis

Crowdfunding is a substantial new funding source and growing in popularity, providing a vital service to individuals especially in developing countries, who could not otherwise get the financial resources they need. Understanding factors that determine the funders’ decisions is important in writing persuasive crowdfunding pitches for successful projects. In this paper, we present an integrated text-mining model that combines the bag-of-words model and related variables for predicting the success of crowdfunding projects in Kiva. Furthermore, association rule mining is used to identify factors that influence the funders’ decisions for writing persuasive crowdfunding pitches for successful projects.

When commenting on articles, please be friendly, welcoming, respectful and abide by the AIS eLibrary Discussion Thread Code of Conduct posted here.