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Abstract

SaaS is a very promising alternative to the widely used on premises approach. However, some challenges in relation to the phenomenon of Psychological Ownership (PO) may influence the success of SaaS. This explorative study tries to identify the factors that influence the sense of PO among IT employees. After conducting 10 expert interviews and a qualitative content analysis, the findings indicate that the three established antecedents of PO (Controlling the ownership target, Coming to intimately know the target, and Investing the self into the target) need to be extended with three new antecedents (Attitude towards the target, Decision process for target selection, and Environment of the target) in order to explain all the influencing factors of PO in the context of SaaS. Implications and limitations are discussed.

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Aug 10th, 12:00 AM

The Influence of Psychological Ownership on Software as a Service in the Context of Commercial Customers

SaaS is a very promising alternative to the widely used on premises approach. However, some challenges in relation to the phenomenon of Psychological Ownership (PO) may influence the success of SaaS. This explorative study tries to identify the factors that influence the sense of PO among IT employees. After conducting 10 expert interviews and a qualitative content analysis, the findings indicate that the three established antecedents of PO (Controlling the ownership target, Coming to intimately know the target, and Investing the self into the target) need to be extended with three new antecedents (Attitude towards the target, Decision process for target selection, and Environment of the target) in order to explain all the influencing factors of PO in the context of SaaS. Implications and limitations are discussed.

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