Description
To combat loss of knowledge, organizations are investing in social media technologies, such as microblogging platforms, to help facilitate knowledge transfer. While literature indicates that knowledge sharing and collaboration attitudes are impacted by many factors, there is a dearth of research investigating the relationships between technology capacities and individual attitudes toward knowledge sharing and collaboration in virtual teams. To narrow the research gap, this study explores five potential microblogging capacities, and proposes a model to test the impacts of these factors on employees’ attitudes to share knowledge. Specifically, the study identifies microblogging ubiquity, brevity, communication, subscription, and source identity and suggests these may positively influence knowledge sharing attitudes in virtual teams.
Recommended Citation
Cleveland, Simon and Ellis, Timothy, "The Role of Microblogging Capacities in Knowledge Sharing and Collaboration in Virtual Teams" (2015). AMCIS 2015 Proceedings. 6.
https://aisel.aisnet.org/amcis2015/VirtualComm/GeneralPresentations/6
The Role of Microblogging Capacities in Knowledge Sharing and Collaboration in Virtual Teams
To combat loss of knowledge, organizations are investing in social media technologies, such as microblogging platforms, to help facilitate knowledge transfer. While literature indicates that knowledge sharing and collaboration attitudes are impacted by many factors, there is a dearth of research investigating the relationships between technology capacities and individual attitudes toward knowledge sharing and collaboration in virtual teams. To narrow the research gap, this study explores five potential microblogging capacities, and proposes a model to test the impacts of these factors on employees’ attitudes to share knowledge. Specifically, the study identifies microblogging ubiquity, brevity, communication, subscription, and source identity and suggests these may positively influence knowledge sharing attitudes in virtual teams.