Track

IT Strategy and Management

Abstract

Weblogs have been proposed as a highly effective means for organizations to communicate with customers, suppliers, andemployees. This paper provides a conceptual model of the relationships among weblog use, intellectual capital--thecumulative knowledge resources possessed by organizations-- and both radical and incremental innovative capabilities. Weargue that in enabling the transfer of knowledge, the creation of connections among individuals, and the storage ofrepositories of knowledge, weblogs have become tools that positively impact the three dimensions of intellectual capital--human, social and organizational capital. We also explain how intellectual capital facets are able to differentially affect twotypes of innovative capability.

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