Human Computer Interaction
With the growing popularity of information and communication technologies (ICT), researchers from information systems(IS) field are increasingly interested in the factors influencing user satisfaction in computer-mediated environment. Drawingon media synchronicity theory (MST), this study explores how various media characteristics influence user satisfactionthrough social presence. The results from a lab experiment supported our hypothesis and found that transmission velocity,symbol sets and rehearsability were positively related to social presence, whereas reprocessability had a negative effect onsocial presence. Social presence in turn positively influenced both process satisfaction and outcome satisfaction. Overall, thisstudy contributes to IS literature by providing a deeper understanding on the effect of objective media characteristics on usersatisfaction.
Tang, Fengchun and Wang, Xuequn, "The Effects of Media Characteristics on User Satisfaction: A Social Presence Perspective" (2011). AMCIS 2011 Proceedings - All Submissions. 143.