Abstract
The exponential growth of internet population fosters the adoption rate of e-commerce in different parts of the globe. In order to utilize the opportunities in developing the economy Bangladesh government has also initiated many programmes and provides different facilities to promote the adoption of the technology in various sectors. This study investigates the effects of organisational characteristics on the adoption of e-commerce by administering a descriptive research design in the context of SMEs in Bangladesh. A survey instrument was utilised to gather data. In total 222 organizations were surveyed which were selected through disproportionate stratified random sampling technique. A regression model was estimated to anticipate the adoption of e- commerce where size of the company, company’s business experience, internet usage experience, number of computer literate officers, revenue earnings, and profit percentage of the company considered as explanatory variables while e-commerce adoption as explained variable. The model estimation shows that all of the variables except company’s business experience have significant contribution in explaining the adoption of e-commerce by the SMEs in Bangladesh. The model further shows that the number of employees and company’s business experience are negatively related to the adoption of e-commerce. The study outlines some policy implications for SMEs in Bangladesh.
Recommended Citation
Azam, Md. Shah and Quaddus, Mohammed, "How Organisational Characteristics Explain the Adoption of e-Commerce by the SMEs in Bangladesh?" (2009). ACIS 2009 Proceedings. 62.
https://aisel.aisnet.org/acis2009/62