The retail industry plays an important role in the economic development of the world. The Collaborative Planning, Forecasting and Replenishment (CPFR) solution can coordinate the business process between the retailers and manufacturers in the retail supply chain and got its applications in many world-renowned retailers around the world. In this paper, CPFR coordination process and its applications will be briefly reviewed at the beginning. And then, an optimization model which can improve performance of retail supply chain coordination is pr