Proceedings of the 2010 AIS SIGED: IAIM International Conference on Information Systems Education and Research
Although blended learning offers many potential benefits to students and institutions, there is still some resistance from faculty. Change management is especially difficult in university settings due to issues related to faculty governance. The "small-wins" approach to change management advocates undertaking a series of limited, concrete projects that bring about moderately-important outcomes. The small wins approach maps well to a number of strategies for overcoming resistance. This paper discusses the small wins approach to overcoming resistance to blended learning in a university setting.
Van Slyke, Craig; Safranski, Scott; and Singh, Nitish, "Small Wins Approach to Changing Minds about Blended Learning" (2010). Proceedings of the 2010 AIS SIGED: IAIM International Conference on Information Systems Education and Research. 16.