PACIS 2019 Proceedings


Drawing insights from social cognitive theory and organizational learning theory, this study aims to uncover themediating mechanisms between direct manager’s transformational leadership behaviors and employees’ digital creativity in the context of digital technology. We conducted a field survey in China and collected data from 234 employees who utilized digital technologies to support daily work. Structural equation modelling analysis results showed that employees’ creative self-efficacy and two learning activities (exploitation vs. exploration) effectively transmitted the influence of transformational leadership ondigital creativity. Our study not only contributes to the understanding on effective use of digital technologies, but also provides practical insights for managers in the big data era.