In this paper, we argue that technology use depends on the action of human agents and is influenced by the context in which this use takes place. We draw upon the literature on social shaping of technology, particularly that which looks at its usage, to base our claims. We have used a practice-oriented approach to studying technology, derived largely from Giddens’ structuration theory, to understand the use patterns of a widely acclaimed ICT4D (Information and Communication Technology for Development) project in India. We find that the technology structures enacted by users reflects differences in their existing social contexts and, therefore, technology, and particularly ICT designs need to be sensitive to these variations if they intend to serve any significant development purpose.