The next generation of tightly interconnected vehicles offers a variety of new technological as well as business opportunities. Those vehicles form so called vehicular ad-hoc networks (VANETs) in order to enable vehicle-to-vehicle (V2V), vehicle-to-infrastructure (V2I), vehicle-to-human (V2H), or in general vehicle-to-everything (V2X) communication and interaction. A variety of manufacturers started implementing specific use cases, but limited to their own brands and products. However, a platform- and manufacturer-agnostic default standard for interactions and transaction within this new economy is still missing. This paper fills the gap in the state of the art by introducing a novel blockchain-based V2X platform that enables a transaction and interaction layer for goods and services required to kick-start the upcoming V2X economy. We present the general functions and features of the system, outline the requirements and goals as well as the architecture of the V2X platform. Moreover, we detail the system engagement processes of the identified stakeholders inside the V2X ecosystem and the theoretical foundations of those interactions and transactions.