Journal of Information Technology Theory and Application (JITTA)
Article
Editorial: Second Generation Statistical Techniques
Tuure Tuunanen
The Diffusion of Second Generation Statistical Techniques in Information Systems Research from 1990-2008
Jennifer E. Gerow, Varun Grover, Nicholas Roberts, and Jason Bennett Thatcher
Deconstructing and Operationalizing Interactivity: An Online Advertising Perspective
Damon E. Campbell, Ryan Wright, and Paul F. Clay