Author ORCID Identifier
Elaine Borazon: 0000-0002-7232-0893
Hoai Than Nguyen: 0000-0002-8450-8965
Abstract
Despite the progress and increased efforts by the Vietnamese government, the adoption of e-government systems still faces significant challenges. This study aims to identify the external variables and demographic factors that enable successful adoption of e-government services across population groups in Vietnam, based on the Technology Adoption Model (TAM). A non-randomized convenience sampling of 383 e-government service users aged 18-70 years old was surveyed, and hypotheses were tested using a two-stage Structural Equation Modeling approach. The results show that structural assurance and government regulations drive perceived ease of use (PEU) and a positive attitude towards technology. Moreover, PEU partially mediates the relationships of structural assurance and government regulations with attitude towards technology. A positive attitude towards technology also drives e-government service use. Notably, this study finds that education level moderates the association between PEU and users' attitudes toward technology, while income positively influences the relationship between citizens' attitudes toward technology and usage behavior based on their level of access to technology. These findings suggest that investing in education and digital literacy initiatives can help bridge the digital divide and promote more equitable adoption of e-government services in Vietnam. Furthermore, the study highlights the importance of considering demographic factors when designing and implementing e-government systems to ensure that they are accessible and user-friendly for all segments of the population. The insights from this research can inform policymakers and educators in developing targeted strategies to enhance e-government adoption in the education sector and beyond, ultimately contributing to the digital transformation of public services in Vietnam.
Recommended Citation
Borazon, E.,
&
Nguyen, H.
(In press).
Factors Influencing e-Government Use in Vietnam: The Moderating Roles of Education and Income.
Information Technology for Development.
Available at:
https://aisel.aisnet.org/itd/vol32/iss3/27