The web design for international e-commerce sites is becoming an increasingly important issue. This paper addresses issues about cultural differences in web design and designers’ views. The summary of research work includes understanding of designers’ attitudes and approaches in designing web sites for different countries. Some suggestions about important aspect of localized design are made from case studies conducted during this research.
Kang, Kyeong. S., "Considering the Cultural Issues of Web Design in Implementing Web-Based E-Commerce for International Customers" (2005). ICEB 2005 Proceedings (Hong Kong, SAR China). 61.