There has been almost no IS related corporate social responsibility (CSR) research on small and medium enterprises (SMEs), and most non-IS research does not examine how SMEs use websites to communicate their CSR initiatives. This paper develops and applies a framework to report on the results of an exploratory content analysis of 33 Australian SME websites in the Information Media/Telecommunications and Accommodation/ Food Services sectors which communicate CSR initiatives online.
Parker, Craig; Zutshi, Ambika; and Fraunholz, Bardo, "Online Corporate Social Responsibility Communication by Australian SMEs: A Framework for Website Analysis" (2010). BLED 2010 Proceedings. 6.