Digital Agility

Organizational agility is a leading success factor in the digital era. Organizations have recognized the importance of the need to swiftly sense and respond to changes in the marketplace. Agility can span from operational to strategic in that organizations can focus specifically on streamlining their operations or consider agility at the strategic level focusing on game-changing opportunities. Depending on their focus, organizations need to adapt their approach to agility. This track explores relationship between IT and organizational agility. How does IT play an instrumental role in enabling organizational agility by delivering new products and services, and sensing and responding quickly to shifting customer attitudes and market place opportunities and risks? On the other hand, how does organizational agility facilitate digital transformation and enable the business to unleash its full potential? This track is open for various types of research including those that use quantitative, qualitative, and theoretical approaches to examining IT-enabled organizational agility.