Description
Although there is much research on strategic alignment, cross-domain alignment, that is bridging externally focused competitive strategies with internal focused IT processes, remains largely untouched. In view of this gap, we aim to shed light on the relationship between IT management profiles and business strategies linked by unique IT business value profiles. Building on prior literature, we propose that each IT management profile taps unique sources of value from IT. Furthermore, we assume that each strategy archetype requires specific value profiles. Subsequently, we hypothesize that the alignment of a firm’s business strategy and the management profile of its IT function increases the overall impact of IT. In order to empirically confirm our hypotheses, we will conduct a matched-pair study among 1,000 firms. We expect the findings to result in significant recommendations for CIOs regarding the transformation of their IT management profile in order to support their organization's business strategy best.
Recommended Citation
Gewald, Heiko; Hackenberg, Daniel; and Weeger, Andy, "Business Strategy, IT Management and Business Value – a tripartite interaction?" (2015). AMCIS 2015 Proceedings. 10.
https://aisel.aisnet.org/amcis2015/StrategicUse/GeneralPresentations/10
Business Strategy, IT Management and Business Value – a tripartite interaction?
Although there is much research on strategic alignment, cross-domain alignment, that is bridging externally focused competitive strategies with internal focused IT processes, remains largely untouched. In view of this gap, we aim to shed light on the relationship between IT management profiles and business strategies linked by unique IT business value profiles. Building on prior literature, we propose that each IT management profile taps unique sources of value from IT. Furthermore, we assume that each strategy archetype requires specific value profiles. Subsequently, we hypothesize that the alignment of a firm’s business strategy and the management profile of its IT function increases the overall impact of IT. In order to empirically confirm our hypotheses, we will conduct a matched-pair study among 1,000 firms. We expect the findings to result in significant recommendations for CIOs regarding the transformation of their IT management profile in order to support their organization's business strategy best.