Exploring Facebook Users’ Continuous Visiting Behaviors: Conceptual Incorporation of Facebook User Perceptions toward Companies’ Facebook Fan Page Usage

Presenter Information

Soo Il Shin
Kyung Young Lee
Dianne Hall

Recommended Citation

Shin, Soo Il; Lee, Kyung Young; and Hall, Dianne, " Exploring Facebook Users’ Continuous Visiting Behaviors: Conceptual Incorporation of Facebook User Perceptions toward Companies’ Facebook Fan Page Usage" (2014). AMCIS 2014 Proceedings. 2.
https://aisel.aisnet.org/amcis2014/Posters/VirtualCommunities/2