Presenting Author

Christopher Hahn

Paper Type

Completed Research Paper

Abstract

Due to popular benefit beliefs the spread of cloud computing applications and solutions is increasing. However, it is largely unknown how organizations can target cloud adoption on a strategic level. In this study, we delve deeper into this phenomenon based on semi-structured interviews with business and IT representatives as well as consultants. More specifically, we examine the form and operationalization of a cloud strategy as well as influencing factors and benefit beliefs. Analyzing the data of six interviews using a grounded theory approach we found organizational context factors that determine the form of a cloud strategy. Furthermore, necessary themes, useful tools and governance aspects have been identified as operationalizing content.

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An Exploratory Study on Cloud Strategies

Due to popular benefit beliefs the spread of cloud computing applications and solutions is increasing. However, it is largely unknown how organizations can target cloud adoption on a strategic level. In this study, we delve deeper into this phenomenon based on semi-structured interviews with business and IT representatives as well as consultants. More specifically, we examine the form and operationalization of a cloud strategy as well as influencing factors and benefit beliefs. Analyzing the data of six interviews using a grounded theory approach we found organizational context factors that determine the form of a cloud strategy. Furthermore, necessary themes, useful tools and governance aspects have been identified as operationalizing content.