THE INVESTIGATION OF TAIWAN B2C FIRM WEB MINING ADOPTION

Authors

Echo Huang, National Kaohsiung First University of Science and Technology
Karen Hsu, National Kaohsiung First University of Science and Technology

Recommended Citation

Huang, Echo and Hsu, Karen, "THE INVESTIGATION OF TAIWAN B2C FIRM WEB MINING ADOPTION" (2002). AMCIS 2002 Proceedings. 73.
https://aisel.aisnet.org/amcis2002/73