Abstract
Information technology (IT) architecture and its links to competitive strategy is a subject of considerable interest in the literature. This study offers a comprehensive framework that integrates IT architectural strategy with business strategy in pursuit of competitive advantage (CA). This paper suggests that IT architecture should be aligned with business strategy in order to achieve CA, and that IS planning plays a critical role in facilitating this alignment.
Recommended Citation
Jahng, JungJoo and Ramamurthy, K., "Influence of IT Architectural Strategy and Business Strategy Alignment on Competitive Advantage: A Proposed Research Framework" (1998). AMCIS 1998 Proceedings. 173.
https://aisel.aisnet.org/amcis1998/173
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