This paper presents a conceptual framework to explore the effect of trust in determining the adoption intention of blockchain technology in organizations. To strengthen the arguments on the role of trust in the adoption of blockchain technology, a research model grounded in the diffusion of innovation theory and the trust-building framework is proposed based on a review of an extensive literature. This study will be conducted using an online survey questionnaire. The study findings are expected to support businesses, industry practitioners and the policymakers in gaining insights into the role of trust and utilizing it to promote the adoption of blockchain technology among organizations. From the theoretical side, this study will contribute to the IS body of knowledge on trust determinants and blockchain technology adoption. On the practical side, this study provides insight for public policy makers and organizations to understand key factors affecting blockchain technology adoption.