Online social networks are increasingly utilised by health practitioners, leading to development of virtual communities of practice where practitioners share knowledge and learn from other peers in the network. Yet, there is limited research on identifying design methods to retain participation in health virtual communities of practice based on the learning interaction imposed. Currently, research is focused more on health practitioners’ behaviour from using the virtual community and not the tool itself. In this study, we propose a conceptual model based on the Learner Centred Design approach to designing a health virtual community of practice to increase interaction leading to sustainment of the community. Expected outcomes of this study would validate the design considerations put forth and can be used as guidelines for future research as an evaluation metrics for current and future health VCoP projects.