This paper addresses real challenges and ensuing issues facing the Singapore government in their endeavour to enhance global economic competitiveness through the adoption of innovative technologies development and usage; in this case, the acceleration of SOA. Key stakeholders have spearheaded a strategic and systematic project (called SOA1) to ensure that SOA is inculcated into the mainstream of businesses and industries. Outcomes, insights and lessons learned are presented along with a glimpse of the next phase of the SOA1 project (called Enterprise 2.0). IT Management complexities not accounted for in SOA1 and Enterprise 2.0 are examined with a call for empirical academic research in the areas of people and organisational behaviour within the context of SOA adoption and implementation.