THE INFLUENCE OF EWOM AND EDITOR INFORMATION ON INFORMATION USEFULNESS IN VIRTUAL COMMUNITY

Authors

Chuan Luo, Southwestern University of Finance and EconomicsFollow
Yangfan Wang, Southwestern University of Finance and EconomicsFollow
Nan Wu, Southwestern University of Finance and EconomicsFollow
Xin Liang, Southwestern University of Finance and EconomicsFollow
Yunyong Guo, Southwestern University of Finance and EconomicsFollow

Abstract

Information Usefulness, eWOM Information, Editor Information, Sense of Belonging.

Recommended Citation

Luo, Chuan; Wang, Yangfan; Wu, Nan; Liang, Xin; and Guo, Yunyong, "THE INFLUENCE OF EWOM AND EDITOR INFORMATION ON INFORMATION USEFULNESS IN VIRTUAL COMMUNITY" (2014). PACIS 2014 Proceedings. 82.
https://aisel.aisnet.org/pacis2014/82