Why Participate in an Online Social Network? An Empirical Analysis

Authors

Hanna Krasnova, Humboldt Universität zu BerlinFollow
T Hildebrand, European School of Management and TechnologyFollow
Oliver Guenther, Humboldt UniversityFollow
A Kovrigin, Humboldt-Universität zu BerlinFollow
A Nowobilska, Humboldt-Universität zu BerlinFollow

Recommended Citation

Krasnova, Hanna; Hildebrand, T; Guenther, Oliver; Kovrigin, A; and Nowobilska, A, "Why Participate in an Online Social Network? An Empirical Analysis" (2008). ECIS 2008 Proceedings. 33.
https://aisel.aisnet.org/ecis2008/33