An Empirical Exploration Of Trust And Risk Associated With Purchasing At Electronic Marketplaces

Authors

Selmar Meents, Vrije Universiteit Amsterdam, Department of Information systems, marketing and logistics
Tiberg Verhagen, Vrije Universiteit Amsterdam, Department of Information systems, marketing and logistics

Recommended Citation

Meents, Selmar and Verhagen, Tiberg, "An Empirical Exploration Of Trust And Risk Associated With Purchasing At Electronic Marketplaces" (2004). BLED 2004 Proceedings. 5.
https://aisel.aisnet.org/bled2004/5