Authors

Mehruz Kamal

Track

Enterprise Systems and Organizational Issues in IS

Abstract

The backbone of the U.S economy is micro-enterprises which are the smallest form of business and are often owned by asingle entrepreneur with very limited resources. It appears that when these micro-enterprises adopt ICTs, their ability tosurvive and grow increases. Through two in-depth case studies, this research explains how Information Technology may beadopted and supported within micro-enterprises through the process of applying IT interventions targeted to their needs. Thefindings show that through IT interventions, micro-entrepreneurs have the potential to be psychologically empoweredthrough skill development and critical awareness enabling them to be positioned for positive cycles of growth.

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