Abstract

The purpose of this study is to develop and refine a theoretical framework to examine the continuance intention of Radio Frequency Identification (RFID) technology in Australian livestock industry. A mixed-method research approach, consisting qualitative and quantitative, has been taken for this study. The findings of this study show that the continued RFID usage intention is influenced by satisfaction from current use, and confirmation of expectations. As a practical contribution, the findings of this study can be addressed by the Australian agricultural agencies as an acid-test of its current and future mandatory RFID policy. Policymakers can compare their experience with the findings of this study, evaluate the past, and reassess the future. As a theoretical contribution, this study is a first of its kind considering and incorporating ‘adoption’ in a confirmation-satisfaction framework to examine the continued usage behaviour of RFID.

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