Start Date
16-8-2018 12:00 AM
Description
Digital activism, political activism mediated by digital technologies, offers the promise of increased visibility and political power for marginalized groups. Yet, this has not been the case outside of a few exceptions such as Black Lives Matter. This paper offers theoretical, conceptual critical research that explores why successful digital activism may elude marginalized groups. We ask why many marginalized groups have been unable to harness the power of digital activism. We suggest that greater reliance on smartphones for internet access in marginalized groups may be at the heart of the problem.
Recommended Citation
George, Jordana J. and Leidner, Dorothy E., "Why Marginalized Groups Struggle to Leverage Digital Activism" (2018). AMCIS 2018 Proceedings. 7.
https://aisel.aisnet.org/amcis2018/SocialInclusion/Presentations/7
Why Marginalized Groups Struggle to Leverage Digital Activism
Digital activism, political activism mediated by digital technologies, offers the promise of increased visibility and political power for marginalized groups. Yet, this has not been the case outside of a few exceptions such as Black Lives Matter. This paper offers theoretical, conceptual critical research that explores why successful digital activism may elude marginalized groups. We ask why many marginalized groups have been unable to harness the power of digital activism. We suggest that greater reliance on smartphones for internet access in marginalized groups may be at the heart of the problem.