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Start Date

16-8-2018 12:00 AM

Description

This paper describes a case study of the “Love Your City, Share Your Stories” digital storytelling initiative led by three cultural organizations in Hamilton, Canada. The study investigates the role of media on user satisfaction with city cultural digital stories. Data collection involved one-on-one interviews with 95 participants who experienced city cultural digital stories distributed over multiple media channels. A preliminary grounded theory based on qualitative observations from the case study is developed.

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Aug 16th, 12:00 AM

The Role of Media on User Satisfaction with City Cultural Digital Stories: A Case Study

This paper describes a case study of the “Love Your City, Share Your Stories” digital storytelling initiative led by three cultural organizations in Hamilton, Canada. The study investigates the role of media on user satisfaction with city cultural digital stories. Data collection involved one-on-one interviews with 95 participants who experienced city cultural digital stories distributed over multiple media channels. A preliminary grounded theory based on qualitative observations from the case study is developed.