Although supply chain management and supply chain integration have become topics found within today‟s organization as well as topics for researchers from various disciplines, little research has been completed concerning the linkage between business strategy, supply chain strategy, and the resulting decision which an organization makes to enter into an integration initiative. This paper discusses the experience of one organization in formulating a supply chain strategy which is well aligned with its business strategy. The paper concludes with key elements driving the supply chain which emerge from this linkage.