This paper describes a novel approach to systems analysis and design (SA&D) based upon the transtheoretical model of behavioral change (TTM). TTM was developed for the purpose of helping clinicians and patients change behaviors related to health such as smoking and exercise. The application of TTM to SA&D described here is appropriate when one of the key rationales for developing a new system is to alter user behavior with respect to task performance, particularly when use of the system will be optional. The key strengths of TTM include a structured approach to understanding behavioral change, concrete metrics that can be developed to measure specific behavioral change processes, and clear guidelines for the use and timing of various mechanisms for fostering change. This paper describes a system design in the field of educational technology designed to foster the use of best practices with respect to multiple-choice question writing, delivery, and analysis.