Closed captioning has been enabling access to television for people who are deaf and hard of hearing since the early 1970s. Since that time, technology and people’s demands have been steadily improving and increasing. Closed captioning has not kept up with these changes. We present the results of a study that used graphics, colour, icons and animation as well as text, emotive captions, to capture more of the sound information contained in television content. deaf and hard of hearing participants compared emotive and conventional captions for two short video segments. The results showed that there was a significant difference between deaf and hard of hearing viewers in their reaction to the emotive captions. Hard of hearing viewers seemed to enjoy them and find them interesting. deaf viewers had a strong dislike for them although they did see some potential for intermittent use of emotive captions or for use with children’s programs.