Systèmes d'Information et Management


This article analyses the building of la Tribune Internet site. Indeed, the economic newspaper is the initiator of a bold project, the bunch of information sites inspired from numerical television. Internet appears as the place where the New Technologies boom meets medias and opens a real world of opportunities to main actors of both industries. In this context, press is the first before television and radio to tackle with the issue of its position and value added on the information market since Internet emerged as a new media. Then, La Tribune chose to launch an ambitious project on the Web even if it has meant altering its own model. With a new dimension, real time one, the daily paper has already accepted to change the way of processing information. A relevant study case to understand what companies think today about Internet, its constraints and benefits.