Description
We are currently dealing with the challenges of a digital economy, as well as a digital transformation. Furthermore, digital technologies are reshaping traditional business strategy and transforming the structure of social relationships for both consumers and enterprises. However, there is still no in-depth discussion regarding the skills and abilities that can help organizations face these new challenges in the emerging digital economy. Thus, the objective of our research is to propose a model with digital capabilities as the drivers of digital business performance, particularly in e-commerce and e-business. Our research makes several contributions by conceptualizing digital capabilities, providing some initial results from the qualitative part of the study and presenting a model that will be tested empirically in the near future. The practical value of this research rests on demonstrating the relation between digital capabilities and the digital business performance model.
Recommended Citation
Freitas Junior, José Carlos da Silva; Maçada, Antonio Carlos Gastaud; and Brinkhues, Rafael Alfonso, "Digital Capabilities as Key to Digital Business Performance" (2017). AMCIS 2017 Proceedings. 27.
https://aisel.aisnet.org/amcis2017/eBusiness/Presentations/27
Digital Capabilities as Key to Digital Business Performance
We are currently dealing with the challenges of a digital economy, as well as a digital transformation. Furthermore, digital technologies are reshaping traditional business strategy and transforming the structure of social relationships for both consumers and enterprises. However, there is still no in-depth discussion regarding the skills and abilities that can help organizations face these new challenges in the emerging digital economy. Thus, the objective of our research is to propose a model with digital capabilities as the drivers of digital business performance, particularly in e-commerce and e-business. Our research makes several contributions by conceptualizing digital capabilities, providing some initial results from the qualitative part of the study and presenting a model that will be tested empirically in the near future. The practical value of this research rests on demonstrating the relation between digital capabilities and the digital business performance model.