Start Date
11-8-2016
Description
We are currently dealing with the challenges of a digital economy as well as a digital transformation. Furthermore, digital technologies are reshaping traditional business strategy and also transforming the structure of social relationships for both the consumer and the enterprise. However, we still do not have an in-depth discussion on what skills and abilities are required for the emerging digital economy that can help organizations to cope with these new challenges. So, the objective of the research is to propose a model with digital capabilities as a driver related to digital business performance, particularly in e-commerce and e-business. Our research is expected to make several contributions, bringing some initial results from the qualitative part of the study and presenting a model which will be empirically tested in the near future. The practical value of this research rests on demonstrating the impact of digital capabilities on digital business model performance.
Recommended Citation
Freitas Junior, José Carlos; Maçada, Antonio Carlos; Brinkhues, Rafael; and Montesdioca, Gustavo, "Digital Capabilities as Driver to Digital Business Performance" (2016). AMCIS 2016 Proceedings. 15.
https://aisel.aisnet.org/amcis2016/DigitalComm/Presentations/15
Digital Capabilities as Driver to Digital Business Performance
We are currently dealing with the challenges of a digital economy as well as a digital transformation. Furthermore, digital technologies are reshaping traditional business strategy and also transforming the structure of social relationships for both the consumer and the enterprise. However, we still do not have an in-depth discussion on what skills and abilities are required for the emerging digital economy that can help organizations to cope with these new challenges. So, the objective of the research is to propose a model with digital capabilities as a driver related to digital business performance, particularly in e-commerce and e-business. Our research is expected to make several contributions, bringing some initial results from the qualitative part of the study and presenting a model which will be empirically tested in the near future. The practical value of this research rests on demonstrating the impact of digital capabilities on digital business model performance.