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The concerns individuals express over the privacy of their personal information could inhibit them from disclosing their personal information, despite the benefits they may attain from doing so. However, while individuals' express privacy concerns, they still continue to disclose personal information. The actions of such individuals, known as the privacy paradox, suggests that there are factors are present which may influence or inhibit individuals from disclosing personal information. The aim of our study is to investigate the privacy paradox to better understand individuals' decisions to withhold or disclose personal information. We argue that individuals disclose personal information based on a cognitive disposition, which includes rational and emotional mental processes. We further posit that by adopting techniques, tools and theories from the cognitive neuroscience will help us better understanding the privacy paradox.

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The Role of Cognitive Disposition in Deconstructing the Privacy Paradox: A Neuroscience Study

The concerns individuals express over the privacy of their personal information could inhibit them from disclosing their personal information, despite the benefits they may attain from doing so. However, while individuals' express privacy concerns, they still continue to disclose personal information. The actions of such individuals, known as the privacy paradox, suggests that there are factors are present which may influence or inhibit individuals from disclosing personal information. The aim of our study is to investigate the privacy paradox to better understand individuals' decisions to withhold or disclose personal information. We argue that individuals disclose personal information based on a cognitive disposition, which includes rational and emotional mental processes. We further posit that by adopting techniques, tools and theories from the cognitive neuroscience will help us better understanding the privacy paradox.